Madyson Burgess

strategically fearless.

creatively led.

thoughtfully curious.

brand builder

 

services

No One-Size Fits All

Insights, strategy, experimentation, creative development and more.  Each brand is different. Each business is unique. Each category has its own challenges. No matter the circumstances, I bring a dedication to thoughtfully pushing boundaries, inspiring team buy-in and measuring success.

 

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Whether it's a complete brand identity reboot or specific campaign execution, I can help.

 

Testimonials

When it comes to smarts and passion, Madyson is unrivaled. Always a positive advocate for change, Madyson sees areas of opportunity with ease and tackles them with gusto, never resting until the job is done and a solution is in place
— EMILY, BRAND MANAGER
If you need a breath of fresh air breathed into your brand, Madyson will never disappoint.
— Brian, BUSINESS DIRECTOR
Madyson has a wealth of experience in and knowledge about brand building combined with an inquisitive instinct that allows her to see far-reaching impacts of any marketing decisions across the business.
— Angela, brand manager
Madyson can see things others can’t. She can dissect a business challenge and put a plan in place to tackle each piece in a way the entire organization can understand and rally around.
— DAVID, vice PRESIDENT


 

About Me

a nashville native

I love buttermilk biscuits, Dolly Parton and the Great Smoky Mountains.  But, I found my way north to THE Ohio State University where I earned my Bachelor’s degrees in Strategic Communication & International Business History and my Master’s degree in Integrated Marketing.  

I began my career on the agency side, leading insights, strategy development and in-market campaigns for some of the world’s greatest retail brands. Since then, I have broadened my portfolio to include a host of other industries, such as manufacturing, CPG and polymers.  

For more than a decade I have built great brands into great businesses and protected great businesses with strong brands for companies of all sizes from global conglomerates to local startups.  No business need is too large or too small.